Trust the Travel PR Experts

Authentic PR is a unique UK based PR Agency specialising in UK and international media communications for global luxury travel and lifestyle clients.

Elevate Your Brand with Bespoke Travel PR

Welcome to Authentic Travel PR, where luxury meets personalised service. As an established boutique PR agency based in the UK, we excel in crafting compelling media campaigns for prestigious travel and lifestyle brands here in the UK and across the globe.

Our experts have over three decades of PR experience and work hand in hand with top tier media publications including The Financial Times, Telegraph, Forbes, Conde Nast Traveller, Travel & Leisure USA, Vogue and GQ. We can deliver publicity for you in the UK, USA, Europe, Middle-East, Asia and Australia.

Pandora George and Claire Norrish

Authentic Founders
Claire Norrish and Pandora George

To learn more about us click here

Our passion is telling your brand’s unique story. From grand openings to revitalising established names, we represent the very best of travel: luxury hotels, design hotels, spa hotels, safari lodges, exclusive villas, wellness retreats, beach clubs, charter yachts, Michelin starred restaurants, adventure travel and tourist boards. We partner with the world’s most stylish, original, and captivating locations.

At Authentic Travel PR, we understand that your hotel is more than just a place to stay – it’s a destination in itself. Whether it’s launching the world’s most luxurious Indonesian superyacht around the Komodo Islands or uncovering the lost diamond trails in Brazil’s Espinhaço wilderness, we create narratives that inspire and engage.

Our highly personalised approach ensures that your brand receives the attention it deserves, handled by senior-level experts who are as dedicated to your success as you are.

Let us connect your hotel with our esteemed network of travel writers, journalists and influential people, and watch your story unfold across the globe.

Discover the difference that authentic, bespoke PR can make.

Authentic PR has delivered a fantastic PR campaign for The Atzaró Group. We have received five star media reviews in prestigious publications which have resulted in an increase in bookings for our hotel, luxury yacht and restaurant.”

VICTOR GUASCH, CEO | Atzaró Group

Travel Clients

Atzaró Cape Town maiun

Atzaró Cape Town

South Africa
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Casas Latinas Collection

Italy, South America, Spain
Pikes Hotel - Ibiza

Pikes Hotel

Balearic Islands
Bottega il Buco interior

Bottega il Buco

Ibiza, New York
Las Cicadas - Ibiza

Villa Las Cicadas

Balearic Islands
Formentera Yoga

Formentera Yoga

Balearic Islands, London
La Galeria Elefante – Ibiza

La Galeria Elefante

Ibiza, London